It's been a busy couple weeks consulting lately, and I'm happy to have been able to work on a wide variety on projects in such a short time.
Last week seemed to be Magento Commerce and WordPress week, whereas this week has been all about social media marketing, interaction design and conversions rates. This is the stuff I love. I'm not sure why, but looking at web stats and analyzing a user's journey through a website or software app really gets me going. Maybe it's because of my past vocational experience of working in the retail industry and being drilled in high quality customer service, or maybe it's my underlying passion for mechanics (I used to rebuild cars and motorbikes as a younger man) and understanding how things work. I don't know. It just makes me smile when customers are happy, bounce rates drop and conversion rates go up.
I'm off on holiday now but will be back soon for some more digital fun!
