Design Services
Banner Design
Banner advertising is a great brand-building tool and can lead to higher conversions and click-through rates when used in conjunction with search marketing techniques aimed at a particular keyword or campaign message.
The Marketing Message
Developing a marketing message is hugely important when considering banner advertising as a marketing tool. By working with you during the initial phase of campaign development I can leverage your business goals to get the most out of your marketing spend.
Campaign Optimisation
Whilst banner advertising can prove a beneficial tool for driving traffic to your site, it is strongly encouraged that you optimise your landing pages to directly reflect the marketing message and tasks associated with the marketing campaign. Using statistical analysis of user trends and click tracking I can provide campaign optimisation techniques both prior to campaign launch and optimisations during the campaign lifespan. This enables your campaign to develop along with your visitor's needs and expectations leading to increased customer satisfaction and conversion gains.
Track Record
Having previously developed and designed banner advertising for both the American, European and Australasian markets I have the insight of international markets and seasonal trends. My work has been published on sites such as: gaurdian.co.uk, economist.com, about.com, easyjet.com and nationalreview.com, using a mixture of static, animated and interactive media. Each banner ad is tailored to match both the marketing message and stylistic attributes of the host website.
Examples of Banner Advertising
This is a small selection of banner designs in various sizes with the exception of leaderboard advertisements.
